How JLL improved marketing performance and lowered costs, according to CMO Siddharth Taparia

Following is a transcript of the video.

Siddharth Taparia: I started at JLL in 2021, so that was, I think technically right in the middle of the pandemic. And the commercial real estate industry has changed so much with hybrid work, with different types of assets getting in and out of favor during the time, which is totally normal and totally cyclical in terms of how this industry has always operated.