Kulfi Beauty's Next Big Moment Is Here

When Priyanka Ganjoo launched Kulfi Beauty in February 2021, the brand offered only one item: kajal in a classic, onyx hue. It's a type of eyeliner traditional to South Asian culture that's often made at home, per Ganjoo. In the three years since, Kulfi has expanded to offer blush, lipstick, ...

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