Women's sports merchandise is an estimated $4 billion industry. So who's going to step up to the plate?

Women's sports merchandise is an estimated $4 billion industry. So who's going to step up to the plate?

iStock; Rebecca Zisser/BI

As a two-time All-American, two-time World Cup winner, and National Women's Soccer League champion, Ali Krieger has had many unforgettable experiences throughout her career.

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