The era of Corporate Pride is over

The era of Corporate Pride is over

PM Images/Getty, twomeows/Getty, Vesnaandjic/Getty, Ava Horton/BI

This is going to be a "strange" year for Pride, Kevin Kilbride says, given everything that's going on. About one-third of New York City Pride's corporate partners are still holding back their sponsorship dollars this year, with just a couple of months to go before the event, explains Kilbride, who handles media and marketing for the organization. "That is unusual," he says. "We've seen folks moving a little bit more cautiously, what they would say is strategically."

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