Shein acquiring Everlane feels like the end of the millennial sustainable fashion dream

03/22/2026, 2:10 PM
businessinsider.com

Shein acquiring Everlane feels like the end of the millennial sustainable fashion dream

Michael M. Santiago/Getty Images

When Alex Collins, 35, heard in mid-May that fast-fashion giant Shein reportedly bought sustainability darling Everlane, she thought it was a late April Fool's joke.

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Shein acquiring Everlane feels like the end of the millennial sustainable fashion dream

05/22/2026, 2:10 PM
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