Rivian's CEO speaks about Trump's Big Beautiful Bill and where the real challenges are for electrifying the US

Rivian's CEO speaks about Trump's Big Beautiful Bill and where the real challenges are for electrifying the US

Amy E. Price/SXSW Conference & Festivals via Getty Images

Much has changed for the EV industry in the past half-decade, let alone in the 16 years since Rivian, the California-based electric vehicle maker, was founded.

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