I'm Expedia's marketing chief. Here's how we're preparing for a future when people use AI to plan their vacations.

03/30/2025, 12:14 PM
businessinsider.com

I'm Expedia's marketing chief. Here's how we're preparing for a future when people use AI to plan their vacations.

Expedia Group

This as-told-to essay is based on a conversation with Jochen Koedijk, Expedia Group's chief marketing officer. It's been edited for length and clarity.

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