I was frustrated by every baby carrier on the market. So I built my own — and grew 2,200% in the last three years.

I was frustrated by every baby carrier on the market. So I built my own — and grew 2,200% in the last three years.

Jared Soares for BI

This as-told-to essay is based on a conversation with Skye Amundsen, cofounder and CEO of hope&plum. It has been edited for length and clarity.

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