I started an activewear business and now partner with Marvel and Disney. Tariffs are testing our success.

03/12/2025, 7:08 AM
businessinsider.com

I started an activewear business and now partner with Marvel and Disney. Tariffs are testing our success.

Austin Gayne/SuperX

This as-told-to essay is based on a conversation with Austin Gayne, the 29-year-old CEO of the sportswear company, SuperX, who is based in Nashville, Tennessee. The following has been edited for length and clarity.

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