Dry January is here. The CEOs of Heineken USA and Athletic Brewing explain why many Americans are choosing moderation.

11/07/2024, 5:46 AM
businessinsider.com

Dry January is here. The CEOs of Heineken USA and Athletic Brewing explain why many Americans are choosing moderation.

Heineken/Athletic Brewing

Dry January participants were given extra incentive to stay sober this month as the US Surgeon General said alcohol is a leading cause of preventable cancer and called for a warning label on alcoholic products.

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Dry January is here. The CEOs of Heineken USA and Athletic Brewing explain why many Americans are choosing moderation.

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