An M&A spree in influencer marketing is bolstering the creator economy. These 15 deals show what's selling and why.

07/06/2024, 8:23 AM
businessinsider.com

An M&A spree in influencer marketing is bolstering the creator economy. These 15 deals show what's selling and why.

Joel Saget/Getty Images.

Influencer-marketing and digital-talent firms are getting scooped up like crazy this year, even as other creator-economy companies have failed to live up to their valuations.

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