Ad industry insiders break down the M&A deals they think could shake up the industry in 2025

Ad industry insiders break down the M&A deals they think could shake up the industry in 2025

WPP

Bankers and M&A advisors say advertising and marketing acquisition deal flow picked up in the second half of 2024 after a slow start, and they're expecting a flurry of activity in the new year.

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