How Nelle Atelier's 5'1" Founder Cracked the Code on Petite Sizing

The idea for Nelle Atelier, a promising new petite fashion label, stemmed from a dilemma that will sound familiar to anyone who's short and likes clothes. "I was looking at my 30 pairs of jeans — I'm five-one on a good day — and I was like, I hate all of these pants," founder Madeleine ...

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